In the funnel: what the market needs and wants -> employee -> leader.
Grass roots communication in a very bright spotlight.
Outstanding, Robert. Make it so, Microsoft.
Hugh Hewitt: Blog: Understanding the Information Reformation That's Changing Your World
Roger D'Aprix: Communicating for Change: Connecting the Workplace with the Marketplace
Regis McKenna: Crossing the Chasm: Marketing and Selling Technology Products to Mainstream Customers
Robert Slater: Microsoft Rebooted: How Bill Gates and Steve Ballmer Reinvented Their Company
« Check your .org from your .com | Main | PRSA and IABC: Exercise leadership »
TrackBack URL for this entry:
http://www.typepad.com/services/trackback/6a00d8345591f769e200d8353e3e6d69e2
Listed below are links to weblogs that reference Scoble's message to Bill Gates:
This is only a preview. Your comment has not yet been posted.
As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments.
Having trouble reading this image? View an alternate.


Comments