• NevOn
    NevOn is the archive weblog of Neville Hobson, a British business communicator based in Amsterdam, The Netherlands, a record of commentary and conversations from December 2002 until 22 February 2006. This site is no longer updated - please visit www.nevillehobson.com.
  • About Neville Hobson
  • Gmail email


  • For Immediate Release
    For Immediate Release: The Hobson & Holtz Report - A bi-weekly podcast for professional communicators from Neville Hobson, ABC, and Shel Holtz, ABC.

    Subscribe to podcast RSS feed

    Subscribe via iTunes

    Subscribe via Yahoo! Podcasts

    Enter your email address* and click "Vote" to cast your vote for FIR at Podcast Alley:

    *email used for vote verification.

2006 Public Speaking

  • Delivering The New PR – How Blogs, Podcasts and RSS Can Work For You - Manchester, UK, February 15, 2006

    New Communications Forum 2006 - Palo Alto, USA, March 1-3, 2006

    Blogging for Business - London, April 4, 2006

    Summit for the Future on Risk 2006 - Amsterdam, May 3-5, 2006

    IABC International Conference 2006 - Vancouver, Canada, June 4-7, 2006

2005 Public Speaking

  • Les Blogs 2.0 - Paris, December 5-6, 2005

    IABC EuroComm 2005 - Paris, Nov 30 - Dec 2, 2005

    Melcrum workshop on New Media - London, November 29, 2005

    Making the News: Blogging, Really Simple Syndication and The New PR - Sunderland, UK, November 18, 2005

    Emerce E-Day - Amsterdam, October 12, 2005

    Global PR Blog Week 2.0 - September 19-23, 2005

    PodcastCon UK - September 17, 2005

    The Communication Directors' Forum

    New Communications Forum 2005 - Napa, USA, January 26-27, 2005

Corporate Blogs

  • Comprehensive list of corporate blogs on The New PR Wiki. Also there: list of CEO blogs, product blogs, podcasts and more.



  • Listed on BlogShares
  • Blogarama - The Blog Directory
  • The British Bloggers Directory.
  • FeedDemon RSS & Atom Reader
  • Kinja, the weblog guide
  • Get Firefox!
  • Powered by TypePad
  • We're Not Afraid
  • Download iPodder, the cross-platform podcast receiver

« The Red Couch gains traction | Main | Boeing starts an executive blog »

20 January 2005



Do you think he was being devisive in order to provoke a reaction? To expose something without taking a real stand requires a certain amount of posturing. Then, for others to discuss it openly in the communications industry can be a death knoll for those who earn their big bucks from corporates.

I would like to see someone taking an inventory - or at least opening a reserve to cache the comments - of what the dialogue bubbles to the surface. Curious to see what tracks it leaves behind for us to recognize and how this enthnology emerges.

Neville Hobson

That did cross my mind, Colby. If that was the goal, well, I think it's working judging by the posts and comments that are springing up around the PR blogosphere.

Whatever the motive, Jay Rosen has actually done a good deed in throwing the ethics spotlight firmly on such an issue. Yet I wonder what difference if any it will make when loads of PR bloggers now start discussing this.

I think it presents an excellent opportunity for one of the professional associations to defend ethics in PR. For instance, IABC (of which I'm a long-time and very committed member) has a code of ethics that, in my view, is a benchmark standard anywhere in the world. When you renew your membership each year, you're reminded of your ethical responsibility as a communicator as you have to state your continuing support for and commitment to that code of behaviour.

I wonder if anyone at Ketchum is an IABC member? If so, how does what the people concerned did gel with that code?

I was just reading Ketchum CEO Ray Kotcher's op-ed piece about this affair in the US edition of PR Week, published a week ago. It reads to me like excuses and buck-passing:


Re tracking commentaries, this Technorati search throws up over 800 results so far:


It's often the comments to various posts that produce the most interesting insights, though. Can't see how to track all those, unfortunately.

Glynn Young

The Armstrong Williams issue is only one of a whole series of major PR stories that have been marked by mostly a "deafening silence" -- others include the role of the CBS PR department in Rathergate (it's all in the report) and the LA Water Department overbilling issue (which has now led to indictments, no less).

The big PR trade associations shy away from these kinds of problems, for lots of reasons. But it seems to me that these are absolutely the best "teaching moment" opportunities.


Ran across this, Nev, which seems to be a cache of ethics articles:
All about Public Relations: Ethics

Neville Hobson

Glyn, you're right about the deafening silence. I thought Jeremy Pepper's post on that subject today was a very good take:


As for the PR associations, I am actually surprised that there hasn't been a loud public clamour over this or any of the other issues by one of the bodies that professes to be a guardian of ethics in public relations. But perhaps I'm completely naive.

So, as you say, I expect it will be left to "teaching moment" opportunities to discuss what's right and what's not. Something for the future, at least.

Neville Hobson

That is just great, Colby, thanks. All the codes of ethics, all in one place!

Verify your Comment

Previewing your Comment

This is only a preview. Your comment has not yet been posted.

Your comment could not be posted. Error type:
Your comment has been saved. Comments are moderated and will not appear until approved by the author. Post another comment

The letters and numbers you entered did not match the image. Please try again.

As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments.

Having trouble reading this image? View an alternate.


Post a comment

Comments are moderated, and will not appear until the author has approved them.

Your Information

(Name is required. Email address will not be displayed with the comment.)

New Blog

  • Go to www.nevillehobson.com

Google Search Nevon

Corante Network

Content Syndication


  • Verified Member of the AttentionTrust



Blog powered by Typepad
Member since 07/2004