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  • NevOn
    NevOn is the archive weblog of Neville Hobson, a British business communicator based in Amsterdam, The Netherlands, a record of commentary and conversations from December 2002 until 22 February 2006. This site is no longer updated - please visit www.nevillehobson.com.
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    For Immediate Release: The Hobson & Holtz Report - A bi-weekly podcast for professional communicators from Neville Hobson, ABC, and Shel Holtz, ABC.


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2006 Public Speaking

  • Delivering The New PR – How Blogs, Podcasts and RSS Can Work For You - Manchester, UK, February 15, 2006

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2005 Public Speaking

  • Les Blogs 2.0 - Paris, December 5-6, 2005

    IABC EuroComm 2005 - Paris, Nov 30 - Dec 2, 2005

    Melcrum workshop on New Media - London, November 29, 2005

    Making the News: Blogging, Really Simple Syndication and The New PR - Sunderland, UK, November 18, 2005

    Emerce E-Day - Amsterdam, October 12, 2005

    Global PR Blog Week 2.0 - September 19-23, 2005

    PodcastCon UK - September 17, 2005

    The Communication Directors' Forum

    New Communications Forum 2005 - Napa, USA, January 26-27, 2005

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  • Comprehensive list of corporate blogs on The New PR Wiki. Also there: list of CEO blogs, product blogs, podcasts and more.

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« FIR Interview: Josh Hallett, Hyku - June 17, 2005 | Main | New podcast on tech media »

18 June 2005

Ketchum dissected

Poor Ketchum. After all the derision in the PR blogosphere during this past week to their news about their new-media service offering, they might have been hoping things had died down now.

Not so. Today, Constantin Basturea posted an excellent dissection of Ketchum's offering and the variety of commentaries from PR bloggers.

Recommended reading. Especially for Ketchum.

Related NevOn post:

Posted by neville on 18 June 2005 at 16:01 in Business, PR, Weblogs |

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Listed below are links to weblogs that reference Ketchum dissected:

» Blogging takes time from planet sab
Constantin Basturea takes notice of and comments on Ketchum's announcement of a blogging practive. I agree with Neville that it is an excellent dissection of their press release and worth reading. However, I think it is something else: Apart from [Read More]

Tracked on 19 June 2005 at 22:30

» The Ketchum Analogy: They Just Bought the T-Shirt from hyku | blog - Josh Hallett
Jeremy Pepper and I were having a chat today regarding some comments we've been posting on a previous post I made about Ketchum's Personal Media practice. During the chat I told Jeremy my funny analogy. Here it is: You are... [Read More]

Tracked on 22 June 2005 at 23:01

» The Ketchum Analogy: They Just Bought the T-Shirt from hyku | blog - Josh Hallett
Jeremy Pepper and I were having a chat yesterday regarding some comments we've been posting on a previous post I made about Ketchum's Personal Media practice. During the chat I told Jeremy my funny analogy. Here it is: You are... [Read More]

Tracked on 22 June 2005 at 23:06

» The Ketchum Analogy: They Just Bought the T-Shirt from hyku | blog - Josh Hallett
Jeremy Pepper and I were having a chat yesterday regarding some comments we've been posting on a previous post I made about Ketchum's Personal Media practice. During the chat I told Jeremy my funny analogy. Here it is: You are... [Read More]

Tracked on 22 June 2005 at 23:14

» The Ketchum Analogy: They Just Bought the T-Shirt from hyku | blog - Josh Hallett
Jeremy Pepper and I were having a chat yesterday regarding some comments we've been posting on a previous post I made about Ketchum's Personal Media practice. During the chat I told Jeremy my funny analogy. Here it is: You are... [Read More]

Tracked on 23 June 2005 at 23:39

» The Ketchum Analogy: They Just Bought the T-Shirt from hyku | blog - Josh Hallett
Jeremy Pepper and I were having a chat yesterday regarding some comments we've been posting on a previous post I made about Ketchum's Personal Media practice. During the chat I told Jeremy my funny analogy. Here it is: You are... [Read More]

Tracked on 28 June 2005 at 03:21

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