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    NevOn is the archive weblog of Neville Hobson, a British business communicator based in Amsterdam, The Netherlands, a record of commentary and conversations from December 2002 until 22 February 2006. This site is no longer updated - please visit www.nevillehobson.com.
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    For Immediate Release: The Hobson & Holtz Report - A bi-weekly podcast for professional communicators from Neville Hobson, ABC, and Shel Holtz, ABC.


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2006 Public Speaking

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    Making the News: Blogging, Really Simple Syndication and The New PR - Sunderland, UK, November 18, 2005

    Emerce E-Day - Amsterdam, October 12, 2005

    Global PR Blog Week 2.0 - September 19-23, 2005

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    The Communication Directors' Forum

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« No messing about in China | Main | No Friendster comment as fired employee speaks out »

16 September 2004

Comments

Christopher Knight

You said, "I wouldn't agree with him that RSS will never replace email."

If you think RSS will eventually replace EMAIL as the dominant form of communication -- would you care to share with me which decade you think that might happen?

Brother, I love RSS too. In fact, I see new applications for it every day. I just don't see it replacing EMAIL for many, many, many years.

:-)
-Chris

Mary-Ann Horley

Doesn't Neville mean for permission marketing purposes rather than general use?

Neville Hobson

Chris, I don't believe RSS will replace email. My point, though, is that you can't say 'never.' The way the technology is developing, and the way in which we distribute and use information, is changing fast.

While RSS is complementary to email, it could be that, at some point, RSS may replace email in the marketing communication area.

Mary-Ann, thanks for the clarification! That's what I meant. I should have been clearer in my original post.

I just saw in one of my RSS feeds a comment about another interesting article on RSS

"The potential benefits of RSS" - http://www.natterjackpr.com/2004/09/17.html#a1170

Just glanced through it, looks interesting. Need to read it thoroughly, may post some thing here.

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