• NevOn
    NevOn is the archive weblog of Neville Hobson, a British business communicator based in Amsterdam, The Netherlands, a record of commentary and conversations from December 2002 until 22 February 2006. This site is no longer updated - please visit www.nevillehobson.com.
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2006 Public Speaking

  • Delivering The New PR – How Blogs, Podcasts and RSS Can Work For You - Manchester, UK, February 15, 2006

    New Communications Forum 2006 - Palo Alto, USA, March 1-3, 2006

    Blogging for Business - London, April 4, 2006

    Summit for the Future on Risk 2006 - Amsterdam, May 3-5, 2006

    IABC International Conference 2006 - Vancouver, Canada, June 4-7, 2006

2005 Public Speaking

  • Les Blogs 2.0 - Paris, December 5-6, 2005

    IABC EuroComm 2005 - Paris, Nov 30 - Dec 2, 2005

    Melcrum workshop on New Media - London, November 29, 2005

    Making the News: Blogging, Really Simple Syndication and The New PR - Sunderland, UK, November 18, 2005

    Emerce E-Day - Amsterdam, October 12, 2005

    Global PR Blog Week 2.0 - September 19-23, 2005

    PodcastCon UK - September 17, 2005

    The Communication Directors' Forum

    New Communications Forum 2005 - Napa, USA, January 26-27, 2005

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  • Comprehensive list of corporate blogs on The New PR Wiki. Also there: list of CEO blogs, product blogs, podcasts and more.



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16 September 2004


Christopher Knight

You said, "I wouldn't agree with him that RSS will never replace email."

If you think RSS will eventually replace EMAIL as the dominant form of communication -- would you care to share with me which decade you think that might happen?

Brother, I love RSS too. In fact, I see new applications for it every day. I just don't see it replacing EMAIL for many, many, many years.


Mary-Ann Horley

Doesn't Neville mean for permission marketing purposes rather than general use?

Neville Hobson

Chris, I don't believe RSS will replace email. My point, though, is that you can't say 'never.' The way the technology is developing, and the way in which we distribute and use information, is changing fast.

While RSS is complementary to email, it could be that, at some point, RSS may replace email in the marketing communication area.

Mary-Ann, thanks for the clarification! That's what I meant. I should have been clearer in my original post.

I just saw in one of my RSS feeds a comment about another interesting article on RSS

"The potential benefits of RSS" - http://www.natterjackpr.com/2004/09/17.html#a1170

Just glanced through it, looks interesting. Need to read it thoroughly, may post some thing here.

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