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    NevOn is the archive weblog of Neville Hobson, a British business communicator based in Amsterdam, The Netherlands, a record of commentary and conversations from December 2002 until 22 February 2006. This site is no longer updated - please visit www.nevillehobson.com.
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2006 Public Speaking

  • Delivering The New PR – How Blogs, Podcasts and RSS Can Work For You - Manchester, UK, February 15, 2006

    New Communications Forum 2006 - Palo Alto, USA, March 1-3, 2006

    Blogging for Business - London, April 4, 2006

    Summit for the Future on Risk 2006 - Amsterdam, May 3-5, 2006

    IABC International Conference 2006 - Vancouver, Canada, June 4-7, 2006

2005 Public Speaking

  • Les Blogs 2.0 - Paris, December 5-6, 2005

    IABC EuroComm 2005 - Paris, Nov 30 - Dec 2, 2005

    Melcrum workshop on New Media - London, November 29, 2005

    Making the News: Blogging, Really Simple Syndication and The New PR - Sunderland, UK, November 18, 2005

    Emerce E-Day - Amsterdam, October 12, 2005

    Global PR Blog Week 2.0 - September 19-23, 2005

    PodcastCon UK - September 17, 2005

    The Communication Directors' Forum

    New Communications Forum 2005 - Napa, USA, January 26-27, 2005

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31 May 2005


Don Giannatti

Thanks for the link. I also think that the numbers for Newspaper readership vs Blogs are somewhat misleading. Newspapers have many different 'sections' news and commentary being only a small part. There are few Blogs with such a selection of content. So if I buy a newspaper for the movie listings, or the gardening report, I may not even read the news or opinion pages - yet I am now considered a reader. Those commentaries and news are what i visit Blogs for, not the tripe found in the R&G (Phx) paper.

The true value in the numbers would be how many purchased the newspaper to get news and opinion vs blog sites of the same.


Neville Hobson

That was a great post you wrote, Don, re the USA Today piece!

I think the point you're raising here also gets into the wide area of demographics and news personalization.

Rather than make a lengthy comment here, I'll reference a post I wrote in March on the age of media personalization. That's highly relevant.


Alan moore

Great Post Neville -

I refer to a post I commented on below, well worth a read. What interests me is the depth, range and intensity of the conversation about the future of newspapers and as the old agdage goes, there are three sides to the truth, your side, their side and the truth.


As it does seem that there is evidence that newspaper sales in the US are declining as people go elsewhere for what they perceive to be unfiltered news and comment. Or they want to access the news in different ways.

Also, I would strenuously urge you to read Murdoch's speech http://www.newscorp.com/news/news_247.html he made to the American Society of Newspaper Editors and the comments that Jeff Jarvis made at Buzz Machine

Jeff says, "The speech—astonishing not so much for what it said as for who said it—may go down in history as the day that the stodgy newspaper business officially woke up to the new realities of the internet age. Talking at times more like a pony-tailed, new-age technophile than a septuagenarian old-media god-like figure, Mr Murdoch said that news “providers” such as his own organisation had better get web-savvy, stop lecturing their audiences, “become places for conversation” and “destinations” where “bloggers” and “podcasters” congregate to “engage our reporters and editors in more extended discussions.” He also criticised editors and reporters who often “think their readers are stupid”.

You can see what I had to say here

Because I think that the issues facing newspapers is beyond just blogs, as you rightly point out. Newspapers need to understand that they are not in the print industry - that's a format, but, that they are in the information distribution business. New digital platforms offer greater opportunites as well as greater threats.

don giannatti

Great post re; The Age of Media you referred to. It does seem to be a shame that so many in the profession are not up to it. I have been interviewed by media folks more than two dozen times. Way more than half of those interviews resulted in mis-quotes, speculation based on the reporters pre-conceptions, and sheer BS as to what I was doing or what the company was really all about. It really turned me off to the whole media thing. We rarely do media these days, but we are considering PodCast PR items. Considering carefully.

Neville Hobson

Alan, that is a great post indeed by Jay Rosen. I wish I'd read it sooner.

Don, I was just reading your post again. A really excellent rebuttal!

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